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One Night.
One Stage.
One Cause.

3rd September 2025 | Swansea Building Society Arena

The Artists

Bringing heart, soul, and hope to the stage

Join us in making a powerful impact. This unforgettable evening of live music and unity is not only about entertainment—it’s about raising awareness and vital support for children and families affected by cancer.

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Lee Mead

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Rhys Meirion

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Brenda Edwards

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Steve Balsamo

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Oscar Hartland

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Karl Morgan

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Who's Molly?

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Louis Moorhouse

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More To Be Revealed

Joseph's Smile

About the Cause

Joseph’s Smile is a charity dedicated to supporting children and families affected by childhood cancer. This powerful concert aims to raise crucial awareness and funding for UK-based research into childhood cancer.

In the UK, 1 in 450 children will be diagnosed with cancer - up to 4,000 young lives each year. Yet most treatments available were developed for adults, not children. As a result, children often suffer severe side effects, with some losing their lives due to complications from treatment. Of those who survive, over 80% are left with long-term health issues.

Charities play a vital role, funding over 80% of all childhood cancer research in the UK. This concert will directly support life-saving research into safer, more effective treatments designed specifically for children - with 100% of proceeds going to the cause.

Every ticket purchased is a step toward saving lives. Together, we can fund hope, advance research, and change the future for children with cancer.

Joseph's Smile

Joseph’s Smile was founded in August 2022 in loving memory of three-year-old Joseph Yeandle, who passed away from neuroblastoma. Born from personal experience, our mission is to support families facing a similar journey, so they can focus on what truly matters: time with their child.

After Joseph’s diagnosis, we worked tirelessly to raise £250,000 for a pioneering cancer vaccine trial in New York. However, before we could access the treatment, Joseph relapsed and passed away just two days after Christmas due to complications from the treatment. The heartbreak of losing precious time to fundraising became our driving force - we never want another family to experience the same struggle.

Led by Joseph’s mother and aunt, Joseph’s Smile is dedicated to helping children access life-saving or life-changing treatments and equipment that are not available on the NHS, as well as specially designed wiggly vests to protect a child’s hickman line, childhood cancer research and bereavement support through our national campaign - Bells for Heaven.

At Joseph’s Smile, every initiative we support comes from personal experience - the struggles we faced, the challenges we overcame, and the heartbreak we endured. Each of our programs exists because we understand the pain of a cancer diagnosis and the unimaginable stress that comes with trying to secure the best possible treatment for a child.

With your support, we can give families hope, time, and the help they need - when they need it most.

Together, we fight.

Together, we remember.

Together, we bring hope.

Joseph's Smile

Corporate Sponsorship Opportunities

By partnering with us, your brand becomes part of something truly meaningful.

Please contact Emma at emma@josephssmile.org or send us your contact details via the short form at the button below, and one of us will be in touch with further details ASAP.

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Headline Sponsor

£6,000

10 VIP seats in the arena’s exclusive main box

Logo featured prominently on the front cover, inside front page, and full back page advert of the official event programme

Logo to be featured on the External Digital Wall of the Arena on the day of the concert

Logo displayed on digital screens in the arena bar and entrance

Logo to be featured on all marketing/ promotional materials

Meet-and-greet access with all performers 1 hour before the event

Dedicated promotion via all social media channels:

  • Pre-event, during, and post-event coverage

  • Inclusion in our launch event and media release

  • Option to co-brand the event launch or provide a short brand message during the show

Opportunity to display a branded banner or roll-up at the event venue

Recognition in our post-event video and official thank-you materials

An opportunity to include promotional material/goods in VIP Goodie Bags

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Event Sponsor

£2,000

6 premium seats, guaranteed within the first five rows

 

Logo featured on the front page of the programme

 

Logo displayed on digital screens in the arena bar and entrance

 

Full-page advert inside the event programme

 

Invitation to the event launch and performer meet-and-greet

 

One dedicated launch social media post, with shared content before and after the event

 

Option to include items in branded goodie bag placement

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VIP Reception/Drinks

£3,500

Recognition as Official Drinks Sponsor in all promotional materials

 

6 seats in the VIP box, with pre-show performer meet-and-greet

 

Logo displayed on digital screens in the arena bar and entrance

 

Branded VIP area signage and product/ branding on display at the pre-event reception

 

Invitation to official event launch and host VIP performer meet and greet at reception.

 

Feature in our event launch story across social media channels

 

Option to provide branded drinkware or sampling station

 

Opportunity to create a branded signature drink for the evening (“[Brand] Gold Glow” to align with the Go Gold theme)

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Digital & Event Programme

£500

Logo displayed on digital screens in the arena bar and entrance

 

1/8th page advert in programme

 

1 Thank you reel featuring all digital and programme sponsors on all

Joseph’s Smile social media platforms

 

2 concert tickets

The Venue

Swansea Building Society Arena
Oystermouth Road
Bae Copr Bay
Swansea SA1 3BX

Swansea Building Society Arena

Joseph's Smile Presents

Celebration of Music
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